It’s like standing at the rim of the Grand Canyon, looking over the vast expanse at what seems nearly impossible. Then you drop in and begin winding your way down into the depths below and she opens her beauty to you, offers an experience of a lifetime, one that cannot be duplicated anywhere else on Earth. For us at Trail And Ultra Running (TAUR), that has been the building of this brand and our great community. This amazing journey requires putting one foot in front of the other. You, dear community, are the feet of this great journey.
“Community” is defined by a social group sharing a “common cultural heritage”. While we may be separated geographically, we all share many common values and philosophies. For instance, each of us are capable of accomplishing things beyond our own imaginations. You show that in support of each other on social media every day. Additionally, at the core of this great community is a half empty bottle of blue Gatorade. But ultimately, the one common cultural heritage we all share is a sense of being a part of something greater than ourselves. While running is inherently a solo activity, we’ve turned it into something socially greater as we share our experiences with each other. This is what truly makes us great; our ability to come together, support each other, and achieve a common goal – the impossible!
Recently we eclipsed 30,000 members on our Facebook group (more than 55,000 across all our social media platforms). This is a monumental achievement for the community. Growth hasn’t diminished the authenticity of who we are and how we interact. This is due, in great part, to the amazing admins we have behind the scenes making sure that spammers are removed and things remain civil and within the context of our core interests. But it is more than just us behind the wheel, it is each of you looking out for each other and making sure that this community stays pure and that we continue to honor the fundamental principles of what makes trail running so special. We thank you for your dedication to self-police each other and protect our community.
To celebrate this achievement we are hosting a contest to recognize two of our amazing members, one male and one female. Sponsors include UltrAspire, Ultimate Direction, Altra, Hoka, Trail Toes, Feetures, and Balega. The rules are simple, and winners aren’t determined by who can get the most votes on social media (a popularity contest). The two winners will be chosen randomly from the Comments section of this article and validated against the rules listed below. Winners will be chosen on December 6th and announced that day and the following couple of days.
The rules are as follow:
- Share this article on social media (don’t share it on the TAUR Facebook group, that’s just silly) through one of the little icons listed at the bottom of this article and use the hashtag #taur30k. Tagging it with that hashtag is critical to us validating the rules were followed.
- Sign up to receive our Newsletter by doing the following.
- Go to the TAUR Store
- Click on Create an account in the upper right hand corner (or login to your existing one)
- Scroll to the bottom and on the righthand side add your email to the Newsletter field (make sure to click the little letter on the right of it to finish the process)
- Comment on this article and share with us what you think is so special about the Community of trail running.
That’s it, as simple as that. Thank you again to all of your for making this such a wonderful community. Our goal is to see it grow, flourish, and eventually bring us all together. Keep an eye out for an announcement about a TAUR/Grand Circle Trail Running Festival, happening in October 2016. We want everyone there!